Flat description: example and free generator
Flats carry more material information than almost any other property type: lease length, service charge, ground rent and how the block is managed can shape a buyer's mortgage as much as their decision. The common pitfall is burying these details to keep the copy upbeat, which simply wastes viewings on buyers the numbers do not suit. Be precise about the floor, lift access, outside space and parking too.
Example flat description
Tips for writing flat listings
- Put lease length, service charge and ground rent where buyers can find them; a listing that hides the numbers attracts viewings from buyers the numbers do not suit.
- State the floor the flat is on, whether there is a lift, and how the building is entered - these are among the first questions any applicant asks.
- Describe outside space precisely: a balcony, a Juliet balcony and access to communal gardens are three different things.
- Be explicit about parking - allocated, permit, first-come or none - and whether any space is included in the sale or rented separately.
- Refer to the management arrangement in factual terms (managing agent in place, residents' management company); avoid calling a block "well managed" unless you can support it.
Browse more property description examples, see the bungalow template, or make sure nothing is missing with the free material information checklist.